Search Console and interpreting search data
Understand how Google Search Console metrics complement ShopFlare analysis without confusing search traffic with AI visibility.
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Keep ownership and permissions clearCompare like with likeDo not equate sourcesTechnical details and methodologyKeep ownership and permissions clear
Only connect a property you are authorised to manage, using the connection flow offered in your workspace when available. Confirm that the property covers the intended domain and protocol. Do not share a Google password or access token with support.
Compare like with like
Search impressions, clicks, and positions describe search activity. Match the date range, country, and query scope before comparing reports. Recent data may be incomplete, and a change in the query mix can affect averages.
Do not equate sources
Search Console is not a report of all AI-generated answers. Compare it with AI visibility observations as a separate source of evidence. If a connection fails, capture the visible error and property name without copying authentication tokens.
Technical details and methodology
For the collection steps, eligibility rules, calculation units, and limits behind this workflow, use the implementation-reviewed technical guides below.
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