Guided choices rather than an open question

A product advisor takes a shopper through a small set of useful questions and presents relevant recommendations. It is suited to ranges where intended use, preferences, or constraints meaningfully change the best match.

Prepare the catalogue

Identify attributes customers understand and that actually distinguish your products. Separate hard constraints, such as size or compatibility, from preferences, such as colour. Make sure the underlying product descriptions support the recommendation reasons.

From configuration to a live experience

Open Produktberater in a workspace with access. Define the catalogue scope, customer questions, product attributes, and matching rules. Adjust appearance and behaviour, test representative journeys, and follow the installation and publishing steps. Save progress when you need to return later. A saved draft and a published advisor are different states.

Create and launch a Product AdvisorDesign advisor rules and test recommendationsInstall, update, or remove a Product Advisor

Technical details and methodology

For the collection steps, eligibility rules, calculation units, and limits behind this workflow, use the implementation-reviewed technical guides below.

How Product Advisor questions and recommendations workProduct Advisor sessions, choices, and abandonment analytics